Digital Printing: an Emerging Printing Paradigm

13 May 2014

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Digital printing has allowed manufacturers of high-volume digital presses to improve printing in quality, format, and work flow. Several digital printing solutions are now provided to support both monochrome and color book printing. These solutions continuously provide convenience to publishers and other customers so printing can now be customized or personalized with reduced processing duration.

With the improved quality and quickness brought by digital printing, printing on demand is now possible and even more affordable. It means that, for instance, if the initial stocking order is running low in a bookstore, additional copies can be quickly printed to meet demand. Keeping books in print longer is another benefit in the digital age.

Digital Printing is now preferred since setup and transaction costs are very low; it is more convenient and economical. This professional printing has become a regular part of the printing and publishing processes of many companies. On-going efforts are being made to fully automate both print on demand and print-to-order so that publishers, retailers and other distributors can receive and process orders most efficiently.

It is obvious how digital printing has decreased the cost curve across order quantity and quality. With these advancements, publishers now can order fewer copies and replenish their inventory based on demand. This enables self publishers and other small distributors to take advantage of digital printing as it now involves reduced inventory risks and minimal initial investments, as compared to traditional technologies in printing.

To know more about how to improve inventory management and to optimally address client's demands on printing, visit The Country Press.

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