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Things to Know About Print-On-Demand

Joseph Coupal - Friday, July 24, 2020
The Country Press Inc. - Printing, Boston, MA

No matter what kind of book project you are working on, you need to consider the printing method when converting your digital work to a physical book product. The design and feel of each page in the hands of the reader matter equally as the design quality itself.

Writers can print their piece through traditional offset way or the latest printing technology that enables writers to print-on-demand. This allows the books to be printed per order.

What You Need to Know About Print-On-Demand

1. Print-on-demand is currently at the same level as offset printing

Printing technology has improved so much over the years. Digital printing machines can produce exquisite quality prints on par with offset printing. For instance, modern inkjet technology produces a high-quality page and covers closely similar to those created in the traditional way. This offers incredible benefits to independent publishers.

What makes print-on-demand possible, is that digital printers make use of a laser imaging system that can instantly transfer image data to the paper, unlike the tenacious procedure of offset printing that utilizes plates that are pressed to papers to create the print. In the early years, digital printing can only manage lower resolutions and only limited colors are available. But modern digital printing technology has improved so much over the last 15 years. Now, it has the ability to create high-resolution prints with more color options and faster machines that can print more pages per minute.

Moreover, there are significant changes in the weight and feel of the paper. Digital printing offers amazing opportunities for various image presentations. Making it a preferable printing option for those specialized book products like comics and photography collections.

2. Fast and Economical

Traditionally, producing books could cost bookmakers about 1,000 copies and a costly proof galley. In case there are errors, you are compelled to outlay for the print of another copy to be sent for proofing. Let's say the proof copies charge ranges between $100–$500, plus the expenditure for the initial 1,000 final copies of the book. Imagine how steep the cost is for your initial book launch. However, if you opt for POD, the initial expenditure would only be the price of one book copy which is around $15. POD allows you to see the entire book and enables you to print multiple sets of proofing for a huge order tantamount to the price of merely a single round offset printing.

Digitally printed books are produced in the same facility, minus the need to ship blocks and covers to different sites for assembly. Not counting the ability of modern digital machines that can incredibly produce multiple outputs in a matter of a few weeks.

3. Easy Distribution

Distribution via POD is probably convenient to sell your piece since books are printed as they're ordered. It eliminates books to be stocked in one corner waiting to be shipped because another agency can fulfill the shipping. You may also list your work in major book-selling sites. This provides your book with more credibility and exposure. Plus, it makes order processing a breeze.

Although traditional offset has its advantages, POD technology provides bookmakers with equally amazing benefits. Modern digital printing allows you to produce and sell professional-looking books one at a time.

To learn more about print-on-demand, contact Country Press Printing.


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