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Benefits of Short Run Book Printing

Joseph Coupal - Friday, October 26, 2018
Country Press Short Run Book Printer in Boston, MA

Publishers and authors can run into budgeting problems or time constraints. In fact, many first-time self published authors do not have the extra capital for publishing a large quantity of books. Or maybe self-publishers don’t want to pay for over-the-top book marketing, and want to market their book on their own. Short run book printing can help with a tight budget.


Marketing is essential for reaching readers and getting the book out there. But marketing can be expensive. Authors don’t need 1000’s of books the first time around, which means that bulk book printing isn’t useful. Short run printing can allow authors to maximize their marketing dollars while printing only the amount of books they need.

Less Expensive

Short run book printing allows authors and publishers to print only the amount of books they need anywhere from 11 to 5000! Though the price per book may be higher, up-front expense will be less because a smaller amount of books are printed.

Get books faster

With short run book printing books are always completed faster. Short runs allow authors to get the books they need right away.

Greener choice

Every book not uses is money thrown away. With short run printing only get the books you need and want. Save money by only printing the books you need, when you need them.

For more information on short run book printing, contact The Country Press.

Advanced Reader Copies For Marketing and Pre-Sales

Joseph Coupal - Friday, June 01, 2018
Country Press Self-publishing in Boston, MA

If you are a self-published author, offering advanced copies of your book gives you a good idea of how marketable your book is and how successful it may be. With advanced reader copies you can offer your book in advance when it is in the last stage of editing by making use of short run printing.

If you want to sell a book that is not in print, advanced copy books can help. Use advanced copy books as your marketing tool. Get the book out there during the last stage of editing regardless of if you have a publishing deal or are choosing to self-publish.

Every author, self-published or not, has the same goal: to sell books. Every self-published author loves presales. Presales can help with the expenses involved in publishing the book, including final printing, marketing, office materials, sales materials, travel, and more.

Authors are often able to sell enough advance copies of their books to start making a profit before stocking bookshelves. But, through advanced copy books and presales, authors gain more of an understanding of how the book will sell. When it comes to the final printing, you will have a better understanding of how many to order to print.

For more information on advanced copy books, contact The Country Press.

Short Run Printing Allows You to Order and Publish Books with Less Money Tied Up - Boston, MA

Joseph Coupal - Tuesday, September 16, 2014

Short run printing makes it possible to produce and order high quality books in smaller quantities. This is convenient for publishers and self-publishers who want to test the waters at a lower initial cost. Simply increase the print run size when you have verified the book's marketability. Plus, in each reprinting process, updates can be done on your book to produce better copies that fit the market requirements more effectively.

Short run printing in Boston, MA provides publishers with better inventory control because short runs reduce the risk of a dead inventory. In today's digital world, short run printing allows you to include only those books that have proven to sell successfully, therefore you can make room for other books. Short runs are a convenient alternative for publishers who may have only a small distribution channel and a small storage space. You can order as few as a dozen book and order more down the line if the sale is going well.

Short run book printing has greatly improved the efficiency and convenience of ordering and publishing books and any multi-page documents. All copies are printed and bound using high quality materials to make ensure a quality publication. With this printing service, publishers can hold and sell books with less money tied up using less storage space.

If you want to pursue the growing market for short run publishing, contact the The Country Press.

Publishers and Booksellers Choose Digital Printing - Boston, MA

Joseph Coupal - Wednesday, July 16, 2014

Today, digital printing in Boston, MA continues to outplay offset printing with respect to cost and convenience on the publication industry platform. It would be advantageous for faster printing or for future reprinting. Industry trends have been favoring the former because of its print-on-demand feature. This makes digital printing more attractive for publishers and booksellers.

Using digital printing and print-on-demand, you make yourself and your work more available to your target market because you are able to print what they demand. Reprinting or restocking has been made more cost-effective thereby increasing the return rate. You can do almost everything with it and pay only a reasonable amount for such service.

With a fully digital workflow, publishers and booksellers can achieve amazing and original graphic designs. Book illustrations and layouts are enhanced so that what you see on the computer is what you get on the printed copy. This is made possible only with our latest digital technology.

When your market demands your book, this is the best way to produce it. Through digital printing in Boston, MA, every printing job can be accomplished smoothly and precisely from planning to finishing. Plus, you can print on demand on time. For those reasons, more and more publishers and booksellers now choose digital printing. Setting up the right production method before you begin the process will make the printing and publication produce a higher return on investment. Make sure you contact The Country Press.

Digital Printing: Minimizes Printing Cost, Maximizes Positive Results – Newton, MA

Joseph Coupal - Tuesday, July 01, 2014

Printing costs have often been one of the deciding factors on whether or not to publish a book. This is because the process of printing incurs costs from set-up to binding. However, because of digital printing, printing and publishing a book have become more economical. This conventional method has made print-to-order or print-on-demand possible and profitable.

Print on demand became convenient when digital printing was introduced. This way, options to print or reprint fewer copies of a book are now available. In return, publishers, retailers, and distributors can receive and process book printing more cost-effectively. Even authors can benefit because they do not have to spend a large amount of money to have their work published.

Printing on a digital platform has paved the way for a better means of designing, developing, and manufacturing printed and bound materials. This has changed the lives of many authors and publishers, readers and writers. Digital printing solutions continue to help get the printing done right, on time, even if the budget is tight.

With an improved front-end, imaging, and finishing system, self-publishers and large publishing firms are now benefiting from outstanding printing processes brought forth by digital printing.

Check out the The Country Press for more practical printing and publishing solutions.

Bound Galleys Create Sales for Bound Books - Boston, MA

Joseph Coupal - Tuesday, June 03, 2014

When you want book reviewers to give their opinions, promote a book prior to printing it, or need to sell the book with distributors, use Bound Galleys.

Bound galleys are pre-publication versions of upcoming books to be published. Their cover may not be generally the cover of the book to be published. However, they contain the important information used in marketing the book to reviewers or distributors.

Though still in the review stage, bound galleys are already printed, perfect bound books, and are often not the same in size with the final finished edition. They are often termed as uncorrected page proofs or advance reader copies, printed using specially designed printing presses. Their designs are distinctive enough to readily distinguish them from a finished version or production copy of the book.

Pre-publication book printing in Boston, MA provides a means for book reviewers and editors to read and evaluate a reading material. Chosen comments and remarks from experts that book enthusiasts recognize are often printed on the back of the production copy of the book after it has been reviewed, making it more likely to be sold.

Bound galleys help the production copies of certain books to land on the shelves of the important independent bookstores and and best book chains. They can be an author's ticket to interviews and feature stories. They also assist publishers in marketing, promotional, and sales activities. Book buyers and distributors use them to get shelf space and sell books. Bound galleys are a cost-efficient sales motivator, effectively stimulating wholesalers' orders and public requests for bound book versions.

Today, authors and publishers go to The Country Press for all their printing and publishing needs such as Bound Galleys. Here is where the design, development, and dissemination of printed and published materials happen.

Printing Projects Require Different Printing Materials and Processes – Lakeville, MA

Joseph Coupal - Tuesday, May 27, 2014

When it comes to printing projects, there are a lot more decisions than you might think. Deciding on the right paper, inks, and printing process to use so are important in order to get the finished product you are looking for.


When choosing the perfect paper, the brightness, finish, opacity, and weight are all considered. The weight of a business paper or printer paper is determined in pounds. It is important to know this because the heavier the weight, the thicker the paper. The thickness and texture of the paper can really make a significant difference. The paper also varies based on how transparent or opaque it is. This is important particularly when you are planning to use both sides of the paper when printing as in short run book printing. While opacity is measured by how much the paper stops light from passing through, brightness is measured by how much light it will reflect. The brighter the paper, the brighter the printed product. This determines whether a paper's finish is either matte or glossy.

Different print jobs use different kinds of ink, and the particular print you want to achieve may require a different type of printer. A printer can either work with pigment-based or dye-based ink. Pigment-based ink is more expensive and has lesser color range than the dye-based. But when it comes to print life, pigments are better. The advantage of dyes is that they are able to produce more colors and are a more affordable alternative.


Printing processes differ based on the printing project. Digital printing can be the best alternative when printing small quantities. Digital printing takes the image or text from the electronic source to the printer to produce a faster output. The advent of digital printing has eliminated all the mechanical procedures of offset printing. Also known as offset lithography, offset printing is prominently used for printing larger loads with guaranteed high quality. It is used when printing massive orders of books, brochures or newspapers.

During finishing and binding, the printed products are folded and bound. School books and magazines normally take a single fold finish. Manuals, cookbooks, and other publications can be done either in spiral, saddle stitch, or with loose-leaf binding.

Each type of printing material and process offers different advantages, that when used for the correctly can be a huge advantage. For more details, visit The Country Press.

Digital Printing: an Emerging Printing Paradigm

Joseph Coupal - Tuesday, May 13, 2014

Digital printing has allowed manufacturers of high-volume digital presses to improve printing in quality, format, and work flow. Several digital printing solutions are now provided to support both monochrome and color book printing. These solutions continuously provide convenience to publishers and other customers so printing can now be customized or personalized with reduced processing duration.

With the improved quality and quickness brought by digital printing, printing on demand is now possible and even more affordable. It means that, for instance, if the initial stocking order is running low in a bookstore, additional copies can be quickly printed to meet demand. Keeping books in print longer is another benefit in the digital age.

Digital Printing is now preferred since setup and transaction costs are very low; it is more convenient and economical. This professional printing has become a regular part of the printing and publishing processes of many companies. On-going efforts are being made to fully automate both print on demand and print-to-order so that publishers, retailers and other distributors can receive and process orders most efficiently.

It is obvious how digital printing has decreased the cost curve across order quantity and quality. With these advancements, publishers now can order fewer copies and replenish their inventory based on demand. This enables self publishers and other small distributors to take advantage of digital printing as it now involves reduced inventory risks and minimal initial investments, as compared to traditional technologies in printing.

To know more about how to improve inventory management and to optimally address client's demands on printing, visit The Country Press.

Why Choose Short Run Book Printing

Joseph Coupal - Wednesday, January 30, 2013

It isn’t an easy question to answer. How many books should you print? Now there is an answer to this question which has plagued authors and publishers for decades. The answer is short run book printing. Short run printing is minimal risk and allows you to assess the market.

As the name “short run book printing” suggests, this is the way authors can publish a limited number of books. How you will determine the exact number of books to print will vary depending on a few factors such as your budget, the amount you can store and your upcoming events.

Short run printing gives you the ability to control your budget and allows you ease of editing your book if you find that any errors were missed originally. Short runs also take less time, because they allow you to print on demand. When your book is well received, you can print more.

For more information on short run book printing, contact The Country Press.

The "Golden Age" of Self Publishing

Joseph Coupal - Tuesday, June 05, 2012

The self-publishing seminar attracted panels and exhibitors offering the latest developments in the self-publishing field. At the seminar, the “The How, What, Where, and When of Print and EBooks” session heard that 2012 is part of the “golden age of self-publishing.” And there are stats to back that claim.
According to the newest figures of self published books produced, last year there were 211,269 self-published titles released, up from 133,036 in 2010.

The most popular genre in units sold is fiction (45%), but the nonfiction genre leads in sales (38%).

While e-books sold more of the percentage of books, paperbacks and hard covered books have the large percentage of sales.

Although the dream of most writers is to be signed by a major publisher and becoming a bestseller, more authors are becoming successful through self-publishing. Rather than carrying a stigma like in the past, self publishing portrays that an author wants to take things into their own hands.

Now that self-publishing can be profitable, and since it has been made more convenient, thought leaders, entrepreneurs, and story tellers have more means than ever to get their word out. To get your word out, contact The Country Press.

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Are you late with titles for the current season? Are you trying to make that upcoming book show? Do you need dependability? Where do you need your books shipped to? Look no further than Country Press.



Country Press has a long history of supplying printed material to our nations Universities and Colleges. If any one or more of the following scenarios apply, we are the one to turn to.



Self-Publishing can be a virtual minefield if you are not careful. To make this an efficient process and successful endeavor you need to understand some of the “Basics” of Publishing and the definition of Self-Publishing.



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