Book Printing Blog

RSS Grab the Country Press Inc. RSS Feed

How to Get a Bookstore to Stock Your Self-Published Book - Boston

Joseph Coupal - Monday, March 24, 2014

Bookstores everywhere are facing extraordinary pressures. The switch to ebooks is squeezing them, while in many places they are facing massive rises in rents and rates.

Books are rarely their most profitable item. More and more of their selling space is given over to cards and gifts on which they can make a profit. Inevitably, this means less space for books.

On the other hand, independent bookstores often put tremendous time and effort into author events and local literary festivals, promoting and supporting books and authors with genuine passion. Those books they do put on display are those that the staff really believe in – not just ones publishers have paid them to promote.

So before you walk into a bookshop with that newly self-published book, pause for a moment and see yourself through the eyes of the bookseller. You might think you are offering them the next bestseller. What they see is someone bidding for a piece of their scarcest commodity – their space to sell books.

How Bookstores View You and Your Book

The first thing they look at is the appearance of your book. It may be unfair, but research shows that the cover is the prime factor in people’s decision to buy a book. If you are self-publishing, know that if that cover isn’t striking, if the inside is sloppy and cheap-looking, why should the bookseller give it precious shelf space?

The second thing they’ll consider is you. The author. You’re asking for their support, but if you’re an unknown quantity when you walk through that door, why should they care about you?

Your relationship with the local bookshop should begin before you publish. In the intervening time, buy books from them, attend and write about events they run. When the time comes to launch the book, you can pitched it, or participate in events.

Don’t expect to walk into a bookshop as a complete stranger and ask them to stock your book. Be a customer first. If they organize events, attend them. Follow them on Twitter and like them on Facebook. Write about them on your blog or pitch an article about them to your local paper.

Get to know them and let them get to know you. It will pay off. For more information on self-publishing, contact The Country Press.

selfpublishingadvice.org


Recent Posts


Tags

self publishing glossary of terms quote for book printing printing services digital printing in Boston, MA stock paper publishers, MA short run book printing, Newton, MA Printing on demand Self-publishers in Boston, MA short runs book printers Perfect bound books printing in Boston, MA digital printing short run printing services, MA Kodak digital printer publishing companies on-demand printing self publishing, Boston Country Press Printing Inc smaller book printing companies short runs, MA The Country Press, Inc. short run book printers, MA book binding digital printing for manuals Happy New Year Soft cover perfect bound books e-book formatting, MA printing and reprinting in Boston, MA printing finishing digital printing in Newton, MA short run digital printing creating ebooks common mistakes of self publishing commercial short run printing self publishing glossary how many books should i print client review book printing options high quality bindings short run printing for books, MA print-on-demand soft cover textbooks town report author and publisher bound galley services country press self-publishing books self-publishers, MA self publishing acronyms smaller publishing houses printing ARCs print on demand books advanced reader copies Country Press Printing self publishers self publishing service, MA publisher large publishing firms Kodak EX150 digital short run book printing printing on demand (POD) self publishing print on demand books, MA traditional or self publishing, Boston short run publishing The Country Press Inc how to promote your book digital publishing, MA printed manual digital book printing Manual printing services short run production reduces greenhouse gas emissions bound book galleys book self publishing Perfect-bound publishing services advantages of print on demand, MA digital printers in Boston, MA Self-publishing print on demand perfect bound book printing Rolland Opaque authors, MA short run book publisher, MA self publishing mistakes self publishing, MA print and publish books self publish commercial printing Digital-printing traditional publishers on-demand book printing annual and periodic recurring report printing process of digital printing short run printers Printing and binding in Boston, MA short run printing self-publishing services Country Press Printing Inc. publishing company, MA print on demand services, MA book printer, MA publishing companies, MA American Library Association advance copy books, MA digital printing technology Digital book printers in Boston, MA vanity publishing, Boston editors for self-publishing digital printing equipment Country Press Inc. self short run short-run publishing the country press boston ma 50 Shades of Grey printing on-demand galley books magazine binding services School books advantages of self-publising books ARCs digital printing services digital printing service short-run printing bound manuscripts digital presses short run book printers, Newton, MA short-run and on-demand printing Country Press Inc self-publishing a book short run book printing services print-on-demand (POD) The Country Press’ digital printing services book printing companies short run printing applications manuals The Country Press, Inc book galleys The Country Press Printing short run printing print small quantity of books MA digital print on demand bound galleys with high-resolution prints Bound Galley short run book printer cookbooks advantages of short run book printing, MA Country Press, Inc Digital book printing in Newton, MA publishing your cookbook full service publishing publishing services for authors indie publishing advanced reading copies, MA manual printing short run book publishing, MA short run book publishers want to self publish a book short run printing services short run printing, Boston bound galley books advantages of self publishing self published book promoting, MA Kodak EX150 digital printer commercial short run book printing printing hard copies of school books publishing companies that offer self publishing Country Press’ digital printing services short run book printing, MA small publishing companies promoting self published books book printing book publishing digital book printing, MA advantages of short run book printing Country Press Printing, Inc. print on-demand advantages of short run printing, MA cookbook printing in Boston, MA difference between self publishing and traditional publishing digital printers professional quality printed books Cookbook printing town municipality report printing rosters warrants commercial printing company perfect binding method printed manuals small publishing companies, MA self published books self-publishing editors printing bound galleys Printing in short runs digital printing presses ARC books on demand printing Kodak EX150 Digital Printers Self-publishing services in Boston, MA perfect bound books advantaages of self publishing print on demand book promotion perfect bound books in Boston, MA full-service publishing in Boston, MA digital printing services here in Boston bound galley printing promoting your book, MA print on demand, MA digital printing, MA Short run printing in Boston, MA Manual printing services in Boston, MA short run book printing self publishing services for authors cookbook layouts Digital publication Country Press, Inc university publishing services Perfect binding small presses Self-publishers book printing why short run book printing, MA Bound galleys in Newton, MA government printing services Short-run book printing in Boston, MA benefits of short run book printing, MA Chorine free how to self publish self-publishing short-run book publishing book printing on demand marketing self published books, MA Short run printing in Newton, MA perfect bound book self-publshing self publish, MA ARCs printing Short Run Printing in Atlanta, GA self-publising books free holiday gift publishing companies that offer self publishing services Short run book printing in Boston, MA books for book fair, MA digital printer book publishing in Boston publishing deadlines self-publishing in Boston, MA POD, Newton, MA ARC printing digital book publishing Short-Run book Printing Pre-publication book printing in Boston, MA advance book copies, MA gift of business Biogas benefits of short run printing short run book printers, Boston small publishing company self publishing authors self publisher Short-run book printers digital print on demand services self-publishing steps Country Press printing services Digital book printing in Newton, MA e-book self publishing, MA recycled paper short run books The County Press, Inc. - MA book printing, MA self-publishing for businesses Country Press Short-run book printers in Boston, MA short run printing, MA short run printing, Newton, MA publishing services to individual authors short run book printers book printing for self-publishers independent presses publishing printing needs short run book publishing advanced copies print on demand in Newton, MA soft cover school books print on demand (POD) Perfect bound book printing in Boston, MA independent publishing bound galleys, MA self published authors, MA printed galley and publishing books cookbook printing in Newton, MA digital printed high quality book galleys self-publising non-fiction books recycling programs short run book publishers, MA publishing, MA self publishing e-books, MA perfect bound books with soft covers Book printing and binding Country Press, Inc. Self Publishing statistics full service self publishing self publishing services for self publishing authors The Country Press’ digital printing services here in Boston, MA self published books, MA high-quality manual printing Kodak EX150 digital printing system annual town reports short run printers, MA The Country Press press self-publshed authors printing soft cover school books Country Press Printing, Boston, MA advance copies of books, MA American Library Association Annual Conference bound galleys in Boston, MA conventional commercial printing print books on demand in Newton, MA digital short run printing, MA The Country Press' digital printing service short run prints, MA nnual town or government report printing services in Boston, MA, The Country Press, Inc. Digital printing Digital book printing in Boston, MA Digital book printing paper printing short runs books for book signing, MA POD book printing book printers, MA personalized cookbook advanced reading copies choosing self publishing, Boston advanced copy books self publish short run printing services The Country Press Digital book production short run book printing, Boston print on demand book printing, Newton, MA self publishers, MA Kodak EX150 digital production system printing Advanced reader copies short run book printer, MA self-publishing digital book printing reprinting school books short-run book printing service annual town report self publishing books sustainable and local enegery short run books, MA print on demand in Boston, MA digital printing for cookbooks advanced copy book printing digital printing process Digital book printing in Boston, MA small publishing houses The Country Press print on demand in Newton, MA Happy Thanksgiving customized cookbook printing Print-on-demand services in News Port, VA Cookbook printing and binding self-publishing for business bound galleys Self-publishing in Newton, MA how many books should you print printing services here in Boston, MA universities digital short run printing Bound Galley made in Boston, MA certified Ecologo publishing services in MA for universities self publishers government publishing houses publishers short run printers, Boston self-publishing, MA The Country Press’ cookbook printing service in Boston, MA how many books to print, MA digital printing for books original graphic designs self-published author The Country Press Inc. perfect bound books printer print books on demand, MA long run books print books on demand in Boston, MA benefits of short run book printing self-publishers benefits of short run printing, MA The Country Press digital printing services facebook like digital printing press short run printing self-publishing services the country press galleys independent publishing companies printing, MA

Archive

PUBLISHERS

Publishers

Are you late with titles for the current season? Are you trying to make that upcoming book show? Do you need dependability? Where do you need your books shipped to? Look no further than Country Press.

UNIVERSITIES

Universities

Country Press has a long history of supplying printed material to our nations Universities and Colleges. If any one or more of the following scenarios apply, we are the one to turn to.

SELF-PUBLISHERS

Self-Publishers

Self-Publishing can be a virtual minefield if you are not careful. To make this an efficient process and successful endeavor you need to understand some of the “Basics” of Publishing and the definition of Self-Publishing.

TOWN/GOVERNMENT

Town/Government

We have been assisting Cities and Towns throughout New England in the design and production of their Annual Town Reports and Warrants. We offer a full range of services from typesetting, design, manufacturing and delivery.