Book Printing Blog

RSS Grab the Country Press Inc. RSS Feed

More Entrepreneurs are Publishing Their Own Books

Joseph Coupal - Wednesday, October 24, 2012

Today, more entrepreneurs are turning to self-publishing to promote their companies. Writing and publishing a book may sound daunting, but it's easier than ever with more self-publishing platforms available today. Self-published books can be e-books or you can also create printed versions.
Here are five steps to help you get started:

1. Decide on an engaging topic. Not sure what to write about? Stay away from recapping your company blog posts or simply publishing marketing material. You want to demonstrate your expertise in a distinctive, engaging way. Both print and e-books can be as short as 100 pages or as long as 300.

2. Know the basics. Do your homework on the rules of publishing before starting out. For example, owning the International Standard Book Number, which can be purchased at for $125, can help you retain publishing rights in the future to more easily create updated editions of your book and allow you to switch publishing platforms.

3. Plan your budget. A big expense will be publication costs, which run about $5 to $20 per printed book. Choosing a publishing company that offers short run book printing, which lets you order books as needed rather than paying for a bulk order. Otherwise, you could end up ordering too many copies and getting stuck with leftovers.

4. Develop a marketing strategy. Even if you didn't set out to write a bestseller, you should figure out a marketing strategy for the book before it's published. Will you promote it via Twitter or Facebook? Or will it simply be mailed to potential clients? You also can use your company website to promote the book by creating a separate tab on your home page or a special blog. If you plan to market your book to a larger audience than your target customers, compare royalty fees from various publishing sites to see where you'd make the most money.

5. Pick a publisher. There are a number of advantages for self publishers who work with a commercial publishing company because of the shipping, support services and turnaround time they can offer. The printer should be able to help and support the self publisher through the printing and the proofing of their book.

For information on short run books and self publishing, contact The Country Press.

Entrepreneur Magazine

Recent Posts


advantages of self publishing perfect binding method The Country Press short run printing services publishing services in MA for universities self publishers government publishing houses ARC printing Self-publishing in Newton, MA short run printing services, MA self publish bound galleys, MA sustainable and local enegery Self-publishers book printing soft cover textbooks book printing options short run prints, MA long run books digital presses independent presses printing, MA self publishing editors for self-publishing print on demand books soft cover school books digital printing technologies Country Press Printing, Inc self publishing glossary of terms Soft cover books printing services Manual printing services why short run book printing, MA book galleys print books on demand in Newton, MA short run book printer common mistakes of self publishing short run book printing services print on-demand Chorine free advantages of short run book printing how many books to print, MA advantages of self-publising books The Country Press' digital printing service high quality bindings traditional publishers process of digital printing short run printing for books, MA Self-publishing services in Boston, MA Happy Thanksgiving self published books Perfect-bound how many books should i print small publishing houses self publishing, MA School books short run printing, MA publishing companies that offer self publishing digital strategy paper short run book printers smaller book printing companies The Country Press digital printing services The Country Press Inc. The Country Press Inc publishing services for authors full-service publishing in Boston, MA advanced reader copies digital book publishing self publishing authors self published books, MA Pre-publication book printing in Boston, MA professional-looking cookbook and publishing books book printing on demand galley books short run book publishers, MA digital printing presses self-publshing publishing companies that offer self publishing services Print-on-demand services in News Port, VA printing needs town report digital print on demand print on demand books, MA digital book printing, MA digital printers Printing on demand The Country Press, Inc Kodak EX150 digital printer self publishing services for authors Cookbook printing free holiday gift printing bound galleys how to promote your book short run book printers, Boston short run printing benefits of short run printing digital printing services here in Boston advance copies of books, MA print on demand in Newton, MA digital publishing, MA self-publshed authors digital printing process POD, Newton, MA annual town reports want to self publish a book advantages of short run book printing, MA client review perfect bound book printing ARC books town municipality report printing rosters warrants The Country Press’ digital printing services professional quality printed books short-run book publishing self-publishing in Boston, MA benefits of short run printing, MA Self-publishers in Boston, MA manuals book printers short-run and on-demand printing ARCs printing manual printing short run publishing advantages of print on demand, MA self publishing acronyms digital technology books for book signing, MA how many books should you print independent publishing Printing and binding in Boston, MA publishers, MA self publisher short runs press short run book printers, MA Country Press Printing Inc Digital publication bound galleys reprinting school books book printing companies book binding bound galley books conventional commercial printing printing short runs self-publishers, MA personalized cookbook cookbook printing in Newton, MA gift of business cookbook layouts Country Press’ digital printing services commercial printing galleys benefits of short run book printing short run book printers, Newton, MA traditional or self publishing, Boston Beautiful cookbooks Kodak digital printer digital printer print on demand in Boston, MA ARCs advanced reading copies, MA commercial short run printing self-publishing a book book printing self publishing e-books, MA advance book copies, MA Country Press Inc self-publishing digital book printing printing on-demand self-publishing self publishing services for self publishing authors self-publishers advantages of short run printing, MA self-published author printing ARCs The County Press, Inc. - MA book printing, MA annual and periodic recurring report printing facebook like stock paper e-book formatting, MA small publishing companies, MA Soft cover perfect bound books short run book printing digital short run book printing reduces greenhouse gas emissions choosing self publishing, Boston commercial printing company digital printing press publishing your cookbook American Library Association Annual Conference book printers, MA creating ebooks book self publishing bound manuscripts print on demand self publish, MA printing soft cover school books Kodak EX150 digital production system digital printing for books Short run book printing in Boston, MA digitally printed books recycled paper Cookbook printing and binding self-publishing for business book publishing self publishing books bound book galleys bound galleys in Boston, MA print on demand (POD) self-publishing, MA self-publising non-fiction books short runs, MA publishing small publishing companies Biogas self-publishing for businesses Rolland Opaque perfect bound book binding short run printers, MA perfect bound books Short Run Printing in Atlanta, GA short run book publishing, MA short run book printing, Newton, MA independent publishing companies digital short run printing Digital book printing in Newton, MA advanced reading copies printing Advanced reader copies government printing services Country Press Printing, Boston, MA The Country Press Printing digital printed print books on demand, MA publishing deadlines publishing services Manual printing services in Boston, MA self published authors, MA Country Press print-on-demand (POD) cookbooks how to self publish publishing services to individual authors author and publisher bound galley services country press recipes in a book nnual town or government report printing services in Boston, MA, The Country Press, Inc. printed galley self short run short-run publishing the country press boston ma short run book printer, MA Short-run book printing in Boston, MA Country Press, Inc Digital book printing in Newton, MA cookbook printing in Boston, MA Kodak EX150 Digital Printers marketing self published books, MA university publishing services short run printers Kodak EX150 digital printing system difference between self publishing and traditional publishing Digital-printing Country Press Printing, Inc. commercial short run book printing print on demand services, MA magazine binding services publisher Our Digital printing services indie publishing on-demand book printing Happy New Year universities short run book publishing short run book publishers short-run book printing service printed manuals Short run printing in Newton, MA perfect bound book electronic galley proof The Country Press’ digital printing services here in Boston, MA advanced copies short run books, MA book printing for self-publishers recycling programs Perfect binding advanced copy books short run book printing, Boston printing services here in Boston, MA digital printing technology printed manual Bound Galley made in Boston, MA self publishing service, MA print small quantity of books MA book publishing in Boston Digital book printers in Boston, MA digital book printing annual town report Country Press Printing Inc. certified Ecologo publishing, MA 50 Shades of Grey short run book publisher, MA publishers perfect bound books in Boston, MA short run printing, Boston book promotion print and publish books promoting self published books digital printing equipment print on demand, MA American Library Association short run production short run printing, Newton, MA perfect bound books printer digital printing services Short-Run book Printing self-publishing steps self publishers, MA self publishing glossary Country Press Printing books for book fair, MA bound galley printing digital print on demand services high-speed digital printing age printing on demand (POD) bound galleys with high-resolution prints POD book printing short run book printing, MA Digital book printing in Boston, MA Country Press Inc. high quality book galleys printing finishing Kodak EX150 short run printing applications digital printing in Boston, MA printing and reprinting in Boston, MA book printer, MA The Country Press’ cookbook printing service in Boston, MA on-demand printing e-book self publishing, MA digital printers in Boston, MA small presses smaller publishing houses self-publising books publishing companies Perfect bound book printing in Boston, MA full service publishing Printing in short runs full service self publishing print on demand book printing, Newton, MA short run books digital printing for cookbooks printing hard copies of school books digital printing service self publishers digital printing for manuals benefits of short run book printing, MA Self-publishing print on demand Bound galleys in Newton, MA original graphic designs print books on demand in Boston, MA self-publishing editors self-publishing books Perfect bound books printing in Boston, MA perfect bound books with soft covers short-run printing self publishing mistakes short run printing self-publishing services Short run printing in Boston, MA self published book promoting, MA advance copy books, MA short run printing self-publishing services the country press large publishing firms vanity publishing, Boston print-on-demand provider promoting your book, MA digital printing The Country Press print on demand in Newton, MA Short-run book printers in Boston, MA Book printing and binding authors, MA Short-run book printers high-quality manual printing advantaages of self publishing Print on demand providers like us here at The Country Press The Country Press, Inc. print galleys on demand printing igh speed and effective digital printing Galley proofs self publishing, Boston small publishing company short run digital printing self publish short run printing services The Country Press Digital book production publishing company, MA customized cookbook printing publishing companies, MA Country Press, Inc Galley proof short run printers, Boston quote for book printing Country Press printing services Country Press, Inc. Digital printing Digital book printing in Boston, MA Digital book printing digital printing in Newton, MA print-on-demand advanced copy book printing digital printing, MA Self Publishing statistics Bound Galley digital short run printing, MA




Are you late with titles for the current season? Are you trying to make that upcoming book show? Do you need dependability? Where do you need your books shipped to? Look no further than Country Press.



Country Press has a long history of supplying printed material to our nations Universities and Colleges. If any one or more of the following scenarios apply, we are the one to turn to.



Self-Publishing can be a virtual minefield if you are not careful. To make this an efficient process and successful endeavor you need to understand some of the “Basics” of Publishing and the definition of Self-Publishing.



We have been assisting Cities and Towns throughout New England in the design and production of their Annual Town Reports and Warrants. We offer a full range of services from typesetting, design, manufacturing and delivery.