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Promoting Self Published Books with Short Run Printing

Joseph Coupal - Friday, May 10, 2013

If you are a self-published author, the job of marketing your book is up to you. How do you do this? There are several ways, and you can be successful at it. Short run book printing is becoming an increasingly popular way to share your book with those who can help get the word out.  

Locate your readers before you even finish your book. There are so many independent book bloggers out there who read and review books for fun. But, they have loads of followers and lots of credibility. Find them and send them your book.

Being a self-publisher means you are a content producer and a book distributor.  With short run book printing, you can publish your book. But the biggest advantage of short run book printing is that you can publish your book within budget. Short run printing is perfect for getting hard copies of your book out to these book bloggers, book fairs, publicists and reviewers. Short run printing gives talented authors a chance to succeed by giving them an inexpensive and efficient way to get their book out.

Once your book is released, keep on marketing. Communicate frequently with your readers, and meet and speak with potential readers. You never stop marketing your book. Make plans for book signings and fairs. That is the beauty of short run books, if you need more you can order more, from 11 copies to 5000. Only order what you need. If you need to make edits or changes after your book bloggers have read it,that is easier too with short runs.

For more information on short run book printing, contact The Country Press.

Short Run Book Printing is Economical and Green

Joseph Coupal - Tuesday, April 09, 2013

There are many advantages to using short run book printing. If you have a self published book, but a small budget, short run printing is a great way to get your book on the market without breaking the bank. By using short run printing, you can create high quality books in quantities as low as 11, 100, 250 or 500.

Short run books are an excellent marketing tool for publishers and self publishers because it makes test marketing less expensive and easy. No matter what your reasons for needing smaller quantities of your print materials, short run printing is a great way to go because short run printing gives you quality printed books that are affordable.

Printing lower quantities is an eco-friendly approach as well. Better to have too few copies and have more printed quickly than have too few.  This means less waste. With short run printing, there is no reason to produce more copies than you need. If your book is targeting a small audience or if you are not sure how many books you will need, short-run book printing could be your best choice.

For more information on short run book printing with The Country Press, contact us.


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Country Press has a long history of supplying printed material to our nations Universities and Colleges. If any one or more of the following scenarios apply, we are the one to turn to.

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Self-Publishing can be a virtual minefield if you are not careful. To make this an efficient process and successful endeavor you need to understand some of the “Basics” of Publishing and the definition of Self-Publishing.

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