Book Printing Blog

RSS Grab the Country Press Inc. RSS Feed

How to Get a Bookstore to Stock Your Self-Published Book - Boston

Joseph Coupal - Monday, March 24, 2014

Bookstores everywhere are facing extraordinary pressures. The switch to ebooks is squeezing them, while in many places they are facing massive rises in rents and rates.

Books are rarely their most profitable item. More and more of their selling space is given over to cards and gifts on which they can make a profit. Inevitably, this means less space for books.

On the other hand, independent bookstores often put tremendous time and effort into author events and local literary festivals, promoting and supporting books and authors with genuine passion. Those books they do put on display are those that the staff really believe in – not just ones publishers have paid them to promote.

So before you walk into a bookshop with that newly self-published book, pause for a moment and see yourself through the eyes of the bookseller. You might think you are offering them the next bestseller. What they see is someone bidding for a piece of their scarcest commodity – their space to sell books.

How Bookstores View You and Your Book

The first thing they look at is the appearance of your book. It may be unfair, but research shows that the cover is the prime factor in people’s decision to buy a book. If you are self-publishing, know that if that cover isn’t striking, if the inside is sloppy and cheap-looking, why should the bookseller give it precious shelf space?

The second thing they’ll consider is you. The author. You’re asking for their support, but if you’re an unknown quantity when you walk through that door, why should they care about you?

Your relationship with the local bookshop should begin before you publish. In the intervening time, buy books from them, attend and write about events they run. When the time comes to launch the book, you can pitched it, or participate in events.

Don’t expect to walk into a bookshop as a complete stranger and ask them to stock your book. Be a customer first. If they organize events, attend them. Follow them on Twitter and like them on Facebook. Write about them on your blog or pitch an article about them to your local paper.

Get to know them and let them get to know you. It will pay off. For more information on self-publishing, contact The Country Press.

selfpublishingadvice.org


Recent Posts


Tags

print on demand, MA short run printing, Newton, MA self publisher Digital-printing Country Press Printing Inc advanced reader copies perfect bound books printer short run printing self-publishing services magazine binding services benefits of short run book printing printed manuals digital short run printing, MA recycled paper short-run and on-demand printing Chorine free Soft cover books publishing your cookbook Cookbook printing and binding Country Press’ digital printing services self-publishing in Boston, MA Short run book printing in Boston, MA paper Country Press Printing, Boston, MA igh speed and effective digital printing advance book copies, MA author and publisher bound galley services country press Country Press Inc. digital print on demand services print galleys Country Press, Inc. digital publishing, MA print books on demand, MA self-publishing steps Galley proofs choosing self publishing, Boston digital printer publishing services to individual authors digital printing for manuals original graphic designs self publishers printing Advanced reader copies short run book printing, MA certified Ecologo The Country Press’ digital printing services printed manual print on demand book printing, Newton, MA perfect bound books with soft covers Print on demand providers like us here at The Country Press smaller publishing houses The Country Press manuals vanity publishing, Boston self publishing advantages of short run book printing self publishing mistakes digital printing services digital short run book printing creating ebooks print-on-demand (POD) self published books short-run book printing service self publish short run printing services The Country Press Cookbook printing conventional commercial printing difference between self publishing and traditional publishing publishing companies that offer self publishing self-published author print small quantity of books MA short run printers, MA traditional publishers self-publshing independent publishing companies self published authors, MA Short-run book printers short run book printer self-publishing for business book promotion bound book galleys bound galley books digital printing equipment smaller book printing companies perfect bound book printing self-publishing, MA electronic galley proof digital short run printing Country Press Inc self-publishing a book print on demand (POD) and publishing books The Country Press Inc Biogas self publishers, MA The Country Press digital printing services book printer, MA digital printing in Boston, MA small publishing houses Printing and binding in Boston, MA perfect bound books advanced reading copies short run book printing on demand printing client review print books on demand in Boston, MA short run printers, Boston The Country Press print on demand in Newton, MA printing short runs short run printing services, MA book printers, MA Digital book printing in Boston, MA short run printing, Boston self-publishing editors advantages of self-publising books cookbook layouts short run printing, MA Printing in short runs publishing services for authors benefits of short run book printing, MA how to promote your book commercial printing company Kodak EX150 digital printing system self publishing glossary e-book formatting, MA publisher perfect bound book commercial short run printing Perfect binding Short-run book printers in Boston, MA common mistakes of self publishing self publishing, Boston digital printing in Newton, MA Bound galleys in Newton, MA print on demand in Boston, MA independent presses book publishing in Boston soft cover school books commercial short run book printing self-publishing digital book publishing self publishing glossary of terms Bound Galley publishing company, MA Country Press, Inc Digital book printing in Newton, MA full-service publishing in Boston, MA galley books short run book printers, MA ARCs printing The Country Press, Inc Kodak EX150 digital printer self-publishers self publishing acronyms cookbook printing in Boston, MA recycling programs Self-publishers in Boston, MA ARC books publishing companies that offer self publishing services editors for self-publishing books for book fair, MA town municipality report printing rosters warrants short run book printers recipes in a book small publishing companies, MA short run books publishing, MA bound galleys digital print on demand book printing on demand personalized cookbook how to self publish Manual printing services digital printing service short run printing services facebook like short run digital printing digital printing for books The Country Press' digital printing service The Country Press Inc. digital strategy American Library Association Annual Conference Book printing and binding publishing companies The County Press, Inc. - MA short run book printing, Boston bound galleys with high-resolution prints manual printing how many books should i print short-run printing book printing companies digital printing publishers, MA print on demand books, MA high quality book galleys customized cookbook printing book self publishing Digital publication short-run book publishing high-speed digital printing age digitally printed books School books print-on-demand small publishing companies American Library Association Self Publishing statistics Country Press Printing Inc. short run prints, MA Country Press Printing digital book printing e-book self publishing, MA Happy New Year ARC printing Self-publishing in Newton, MA printing hard copies of school books Short-run book printing in Boston, MA quote for book printing Kodak EX150 digital production system short runs, MA digital printed Rolland Opaque commercial printing digital printers short run book printers, Boston how many books to print, MA short run publishing Perfect bound books printing in Boston, MA self publish, MA Bound Galley made in Boston, MA promoting self published books print on demand benefits of short run printing print on demand services, MA printing soft cover school books soft cover textbooks reduces greenhouse gas emissions long run books reprinting school books self-publishing digital book printing short run printing self-publishing services the country press self-publising books book printers professional quality printed books why short run book printing, MA bound galley printing independent publishing Printing on demand universities book printing options short run books, MA Short Run Printing in Atlanta, GA short run book printers, Newton, MA publishing services in MA for universities self publishers government publishing houses Country Press printing services short run printing for books, MA digital printing technologies large publishing firms Print-on-demand services in News Port, VA short run book printer, MA short run book printing services advanced copy books publishing deadlines self-publshed authors short runs gift of business self published book promoting, MA traditional or self publishing, Boston Beautiful cookbooks digital book printing, MA marketing self published books, MA nnual town or government report printing services in Boston, MA, The Country Press, Inc. press Perfect bound book printing in Boston, MA self-publising non-fiction books self-publishers, MA advanced copy book printing digital printing technology short run printers book printing for self-publishers printing finishing on-demand printing benefits of short run printing, MA publishing companies, MA bound galleys, MA digital printing for cookbooks full service publishing full service self publishing printing on demand (POD) self short run short-run publishing the country press boston ma town report Short-Run book Printing digital printing, MA self-publishing books small presses short run book printing, Newton, MA bound galleys in Boston, MA book binding advantages of short run book printing, MA short run book publishing, MA process of digital printing short run book publishers, MA Country Press Printing, Inc short run production self published books, MA Soft cover perfect bound books Kodak EX150 short run book publishing printing bound galleys advanced reading copies, MA ARCs Short run printing in Boston, MA Kodak digital printer publishers Our Digital printing services printing services Short run printing in Newton, MA cookbooks digital printing process POD, Newton, MA short run printing applications authors, MA book printing, MA Country Press self publishing, MA 50 Shades of Grey digital printing press advanced copies Perfect-bound The Country Press, Inc. short run book publishers short run printing perfect bound books in Boston, MA advantages of print on demand, MA government printing services want to self publish a book Pre-publication book printing in Boston, MA printing and reprinting in Boston, MA printing services here in Boston, MA annual town report book galleys The Country Press Printing print on demand in Newton, MA book printing Self-publishers book printing self publishing e-books, MA publishing services digital printing services here in Boston print on-demand Digital book printers in Boston, MA print books on demand in Newton, MA printing ARCs university publishing services self publishing authors Self-publishing services in Boston, MA print and publish books indie publishing galleys print-on-demand provider Country Press, Inc Digital printing Digital book printing in Boston, MA Digital book printing high-quality manual printing self publishing service, MA advantages of short run printing, MA on-demand book printing printing on-demand Digital book printing in Newton, MA printed galley Country Press Printing, Inc. promoting your book, MA publishing perfect binding method The Country Press’ cookbook printing service in Boston, MA Digital book production self publishing books high quality bindings printing needs Happy Thanksgiving self-publishing for businesses digital technology digital presses POD book printing Kodak EX150 Digital Printers Manual printing services in Boston, MA Galley proof sustainable and local enegery free holiday gift annual town reports self publish short run book publisher, MA digital printers in Boston, MA advance copy books, MA printing, MA advance copies of books, MA print on demand books books for book signing, MA bound manuscripts book publishing advantaages of self publishing perfect bound book binding annual and periodic recurring report printing The Country Press’ digital printing services here in Boston, MA small publishing company cookbook printing in Newton, MA self publishing services for authors professional-looking cookbook how many books should you print digital printing presses advantages of self publishing Self-publishing print on demand stock paper self publishing services for self publishing authors

Archive

PUBLISHERS

Publishers

Are you late with titles for the current season? Are you trying to make that upcoming book show? Do you need dependability? Where do you need your books shipped to? Look no further than Country Press.

UNIVERSITIES

Universities

Country Press has a long history of supplying printed material to our nations Universities and Colleges. If any one or more of the following scenarios apply, we are the one to turn to.

SELF-PUBLISHERS

Self-Publishers

Self-Publishing can be a virtual minefield if you are not careful. To make this an efficient process and successful endeavor you need to understand some of the “Basics” of Publishing and the definition of Self-Publishing.

TOWN/GOVERNMENT

Town/Government

We have been assisting Cities and Towns throughout New England in the design and production of their Annual Town Reports and Warrants. We offer a full range of services from typesetting, design, manufacturing and delivery.