With digital printing, it has a low minimum order quantity. Print only what you need and order additional copies when you need more. Short run printing is a method of printing books in short or in a quantity of less than 1000 books only. It is printed using sheet-fed, toner-based digital printers.

Using digital printers and improving efficiency methods, short run book printing has a reasonable range in setting up costs that makes the per book price for authors and self-publishers easy to sell without the hassle of storing books in their garage. The advantage of short run printing is having more customizable options depending on what the budget is. The choice in the unique sizing, cover finishes, paper choices, and even cover materials. These options are best for your vision and your wallet. Short-run painting is a sweet spot between the methods of offset and Print-on-demand printing. The set-up cost is affordable and there is no need for storage. Newbie writers’ choice for a short run printing method is favorable in selling their books and the number of books to be printed. This is the ideal method that will fit as new books are being introduced in the market.

Nowadays, it is recommended to have ‘minimums’ that vary based on other manufacturing aspects of a book project. The minimum print run of a book is at least 250 copies in order to keep unit prices low. A full-color book is recommended starting out at 500 copies. Short-run printing of these new books will drive down the unit cost.

For more tips on Short-run printing, contact The Country Press, Inc.