What is an ARC, and why they're made available? Advance Readers Copies, also called galleys or bound galleys, are uncorrected proofs of the book released before the book is published. ARCs or Galleys are the book that is privately released by publisher before the book is printed for mass distribution. ARCs are used to start the conversation and create a publicity buzz around a new book. For many titles, the ARCs will represent one of the biggest outlays of marketing money the book will receive.
As a marketing tool, publishers provide free copies of new titles to booksellers and journalists. Usually, ARCs are provided to booksellers, librarians, and reviewers for books or magazines. In the last few years, though, publishing houses have made ARCs more available to book bloggers and other readers. The hope is that these bloggers and readers will use their blogs, Twitter, Tumblr, etc., to create that buzz. ARCs are, above all, marketing tools used to sell more of the finished books. Once the blogger, reader or journalist gives an endorsement, that endorsement is added to the dust-cover of the final book and to other promotional items.
Before the book is published, many marketers encourage book bloggers to share ARCs with friends, or give the ARCs or galleys away in contests or giveaways.
One of the best (and often hardest to get) marketing tools is word of mouth. Readers are the absolute best when it comes to word of mouth; if they love a book they scream it from rooftops. It is great business for authors to give away ARCs. By giving away the ARC authors are helping spread the word.
For more information on ARCs and bound galleys, contact the Country Press.
Excerpts - YA Highway
Book Printing Blog
Why Send out an ARC Book or Bound Galley?
On-Demand Printing and Short Run Printing for Authors - Newton, MA
On-demand printing is taking over in publishing. New book copies can be printed with print-on-demand once an order for books is received. This is also called digital printing. The price per unit is generally higher, but there are many advantages to using on-demand book printing.
The biggest advantage of on-demand or digital book printing is that the setup is faster and the costs are lower than offset printing.
With digital printing you no longer have to print and store large inventories of books which also keeps your costs down. Not having to keep large inventories cuts down on costs because you no longer have to deal with warehousing, handling, and shipping costs. You also will cut down on waste due to unsold books.
Digital book printing is often used by subsidy printers, self-publishers, and by publishers who want to manage costs and for test marketing.
With a commercial offset book printer short run book printing is another option. Typical short runs are 1,000 books, but short run printing are quantities of anywhere from 11-5000. Short run printing is also relatively inexpensive per book and the price falls with larger size orders.
Self-publishers can use both types of printing. Print on demand allows you to keep books on hand in small quantities. Short run book orders in quantities of 1000 or more are perfect for single orders.
For more information, contact Country Press.
Bound Galleys and ARCs to Generate Book Reviews
A Bound Galley is the pre-publication version or the advanced copy of your upcoming published book that is printed and bound. The cover of the bound galley can be useful to marketing the book to reviewers, bookstore distributors and buyers.
Once you have your book completed, you need to start promoting. The best way to do this is to generate as many reviews as possible. Even if you have sold your book to a publisher, you still need to promote it yourself too.
Your publisher will send advanced reading copies to major reviewers, but you can send bound galleys to smaller reviewers as well.
If you are a self published author, you know the importance of bound galleys or ARC books. Several months before the publication date of your book, publishers will send out bound copies of the finished manuscript. These are called galleys or advanced reading copies, also known as ARCs. These advanced copy books are sent to reviewers in order to generate excitement about the pending release of your book or novel.
Authors also need to review galley to be sure that all the changes indicated in the copy-editing process have been implemented. Reviewing the bound galleys is the last time you can review the book for errors. (Keep in mind, with digital printing, the book can be edited later).
Once you sign off on that galley, the book is all but finished. All that needs to be done now is the physical printing, binding, and shipping. The Country Press uses state of the art equipment to provide our customers with Bound Galley products and services. Contact us.
Short Run Books for Self Published Authors - MA
The rapid expansion of the "self-publishing" industry has allowed publishing companies to make remarkably high-quality products, like short run books, available from commercial printing presses available so you can print your book for less.
Self-Published authors can make use of short run book printing in order to promote their newly released or soon-to-be released book. The only way to sell your book is to promote your book. You can do this by getting people talking about your masterpiece. Short run book printing allows you to print a smaller quantity of books, from 11- 5000, for you to give away, bring to book signings and fairs and, to sell.
Short run books can be handed out to readers in exchange for book reviews. Reviews are one of the best ways to increase your book sales and rank. There are also groups on Facebook, Google+, and LinkedIn for authors who will review one anothers books. Join these, participate, and ask for reviews. You’ll need to give away copies of your book to get them.
Short run book printing allows you to NOT spend more than you absolutely have to, to publish your book. Generally, self-published authors budgets are tight, especially when you're just starting out. You just don’t know if or when the book is going to take off. And the more you spend in up-front costs, the more sales you'll need to turn a profit.
On-demand, value-added applications and short run options are moving out ahead of more traditional printing methods for self-published authors.
Today you can demand and expect super-fast turnaround times from the Country Press, short run book printing can be done with speed as well as quality, contact us.
Trust 45 Years of Printing and Publishing Excellence
Forty-five (45) years. Roll that number in your head for a moment. For 45 years, The Country Press has provided excellence in printing and publishing support services (short run printing, self-publishing, etc) to publishers and authors across America. Every business owner from time to time must reflect upon the joys of running a business. Two things come to mind immediately.
We reflect upon the joy of delivering a flawless final product, on time or early, and at the most valued price available across this great land. We not only believe this, we know it to be true. And every single completed job brings tremendous reward to each and every one of us.
We reflect upon our selfless customers who often take time out of their day to provide heartfelt and honest feedback. You can read the exact quotes from our customers on our testimonials page, but below are just of few of the repeated keywords embedded within our customer’s comments:
- Patience: “I deeply appreciate Dave’s patience through the process as I made many changes.”
- Above and Beyond: .. “constantly goes ‘above and beyond the call…"
- Perfect: ” Everything came out perfect….”
- Spectacular: “…we cannot find words to express how pleased we are with the book. It is absolutely spectacular!!”
- Professional: “We are very pleased with our publication and happy to provide our endorsement of the competitive price and the professional services of Country Press.”
- Responsive: “…the Country Press team are some of the most professional, responsive and competent folks that I have ever worked with.”
Short Run Book Printing for New Authors
Many new authors are looking for viable, cost effective printing solutions designed to help small publishers and authors venturing into self-publishing.
Authors who want to get advance copies of books, or who are interested in books for marketing should look for a printers that specializes in publishing and short run book printing. With technology and the internet, self-published authors can upload their manuscript, and quickly receive a physical copy of their finished book.
Book printing should be a simple process. But not all short run book printers or publishers are created equally.
When authors who are new to the publishing process are looking for a printer, they should do research and choose a printer that will provide a quality product and who has excellent customer service. You want your work to be shown as professionally as possible.
The Country Press book printing services include:
- Digital Book Printing - production power and flexibility to deliver them with the quick turnaround with superb print quality. Easy to edit or change.
- Short Run Book Printing - book orders can range from 11 copies to 5000 with fast turn-around.
- Print On Demand - quick turnaround and digital printing to meet your book requirements.
The Country Press has in-house technology for digital book printing and short run printing options. Contact us.
Print on Demand has Changed Self Publishing
Recently an article was published in Forbes Magazine on the advantages of printing on demand for self publishers. We thought we would share the important points from that article with you:
Self-publishing in general is turning the traditional publishing industry on its head, but print-on-demand services, or POD, are making every writer’s dream of becoming a published author achievable. There are some obvious reasons for this: the out-of-pocket cost of printing one book at a time is relatively less expensive than taking a chance on a 1,000-book run.
Not long ago, an aspiring book writer rejected by traditional publishing houses had only one alternative: vanity publishing. For $5,000, $10,000, or more, an author could have his manuscript edited and published, provided that they agreed to buy a few thousand or more copies themselves. Often these book copies ended up not being used. Digital publishing and print on demand have significantly reduced the cost of producing a book.
Some believe the advantages of POD for authors is saving the publishing industry.
Author Control
Print on Demand is not just for authors who can’t find a publisher. Author Mark Edwards self-published one book The Magpies after working with a publishing house to publish another. For him it was a matter of expediency.
“When I finished The Magpies I wanted to get it out quickly, partly because I wanted to build momentum before my other book came out.” The Magpies has sold over 130,000 copies and has been in the top 10 for over two months.
A Time article reported that e-book self-publishing is growing at four times the rate of other forms of self-publishing – and some authors are making more money that way.
There are many advantages of print on demand including access and author control, and affordability. Many authors are jumping onto POD publishing as a low-cost, low-labor way to turn their books into profitable products.
For more information on printing books on demand, contact The Country Press.
Excerpts - Forbes
Short Run Book Printing – What is it for?
Short-run book printing is the printing of fewer books, anywhere from 11 to 5000 copies, for less money. Short run books are the perfect option for authors and publishers who need fewer books fast, for those with smaller budgets, or for authors with smaller storage spaces.
Publishing companies who have books or authors in limited distribution, have orders to fulfill, or who want advanced copies of books will use short run book printing. Self-publishers will also often choose short run printing for book signings and fairs, to re-stock inventory, to have advance copies, or to have books available for marketing and promotions.
With the onset of digital book printing, where there is more flexibility in printing and editing, a huge demand has developed for short run books. With short run printing, self-published authors, traditional authors, and publishing companies now can get books printed with the kind of print quality that used to only come from expensive, large scale commercial printers.
Whether you are a large scale publishing companies or an individual author, if you think short run books can fill your need, contact The Country Press.
Short Run Book Printers for A Smaller Distribution Channel
If you are an author, self-published author, or a publishing house that needs a book with faster turn- around than traditional printing can offer, choose short run book printing. For advance copies, or for a smaller amount of books to fulfill order obligations, book signings, book fairs, or to use as giveaways, short run book printing is your best option.
Commercial printers or publishers make their money on printing large quantities of books. But rarely can a new author or self-published author afford such a commitment. Short run books gives you the option of printing a smaller number of books at one time. Printing smaller quantities may cause the books to be more expensive per book, but with short run printing, you can print anywhere from 11 to 5000 copies. This makes short run printing very economical.
Today, there are more self-published authors than ever before. Therefore, more authors and trades people are interested in short run book printing for promoting their books. In fact, for many, the option of short run book printing often means the difference between printing or not printing your book. Short run book printers are the solution for those with a smaller distribution channel.
For more information, contact The County Press.
Short Run Book Printing Lets your Promote Your New Book
If you have self-published a book, or if you are an up and coming author with a newly published book, you need to promote that book. You can do this a variety of ways, all of which require short run book printing. Short run book printing is the ability to print a small number of books, as many as you want or need, from 11-5000. Print your book as you need them, on demand with short run book printing and start promoting your Indy book now. How?
When you start promoting your book, regardless of if you used publishing house or self-published, you need to have several copies on hand. You can do this inexpensively with short run printing. Keep a few in your car or in your bag and you can hand them out as needed.
Also, you can get your book some attention by distributing complementary copies. People love a free book! Online book bloggers love to review books for free for fun. Take advantage. If you have an extra copy or two of you book, leave it at the coffee shop.
Promote your book at book signings. With short run books you can print only as many books as you think you may need. Hold a book signing at a book store, specialty store, library, fair, or school event.
When you take advantage of short run printing, you can also promote your book by participating book fairs as well as local fairs in your area.
Promoting a book correctly can help generate interest in your new book. Once word gets out and your book is purchased, you will see the benefits of your hard work. For more information on short run book printing, contact The Country Press.
PUBLISHERS
Are you late with titles for the current season? Are you trying to make that upcoming book show? Do you need dependability? Where do you need your books shipped to? Look no further than Country Press.
UNIVERSITIES
Country Press has a long history of supplying printed material to our nations Universities and Colleges. If any one or more of the following scenarios apply, we are the one to turn to.
SELF-PUBLISHERS
Self-Publishing can be a virtual minefield if you are not careful. To make this an efficient process and successful endeavor you need to understand some of the “Basics” of Publishing and the definition of Self-Publishing.
TOWN/GOVERNMENT
We have been assisting Cities and Towns throughout New England in the design and production of their Annual Town Reports and Warrants. We offer a full range of services from typesetting, design, manufacturing and delivery.
