There are many situations where a publisher or author only wants a limited number of books printed. When only a small amount of books are needed, to fulfill orders, for marketing, to handle back orders or for book signings or other marketing events, short run book printing is the avenue of choice.
Traditional publishing means thousands of copies of books will be printed. With traditional publishing, storage, initial cost and demand all come into play. For smaller budgets, smaller storage areas and for smaller demand, short run printing can meet your book printing needs.
New authors, smaller university courses, and often larger publishing houses cannot often afford to choose traditional publishing leading to thousands of copies of books. A short run book printer can help.
For a traditional publisher, the major cost is the setup cost when the printing plates are prepared. Generally, this is really the only cost associated with traditional printing, so if you have a large amount of books to be printed, the cost per book reduces with offset printing. However, if you need anywhere from 11-5000 books, the choice is short run book printing. While the cost per book is higher, the cost for the order is much less, because you can order fewer books.
Through short run book printing you can order a limited number of printed books. This is the better choice for many people and organizations, including churches, publishers, authors, universities and municipalities.
For more information on short run book printing, contact The Country Press.