Book Printing Blog

The Year in Self Publishing - 2012

Joseph Coupal - Tuesday, December 18, 2012

One of the themes of 2012 has without a doubt been the rise of self-publishing.

Regardless of how you measure it, self published books have had a huge impact on the publishing world in 2012. We’ve seen multiple deals where a self-published author was picked up by a major publisher after already banking huge ebook sales. And if you look at the top-selling books of 2012 several of them started out as self-published.

Today we saw another first for self-publishing. A self-published work was named to the best-books of the year list of the highly respected and ultra-tough book reviewer for the New York Times, Michiko Kakutani.

Self-publishing was once “vanity publishing,” something that you did if you just couldn’t cut it with a traditional publisher. And it certainly wasn’t big business. All that’s changed. Self Publishing today is big business, in fact in 2012, it was $100 million.

For more information on self publishing, contact The Country Press.

Forbes


Short Run Book Printing is Popular Despite E-Books

Joseph Coupal - Tuesday, December 11, 2012

If you are an author and you want to get your new book out there, short run book printing is the right solution.  Despite the rage of e-books, most readers still enjoy a book and short run book printing is still very important.
 
The Country Press can publish your short run book with a full color cover, in either hardcover or paperback, and black and white or full color pages.

More and more authors, self-publishers in particular, choose short run books over traditional printing options. “Short run” simply means small quantities, anywhere from 1-5000 books. For a limited budget, limited storage or unknown or smaller demand, short run books are the perfect solution.

For information on short run books, contact The Country Press.


Why would Self Publishers want a to Use Traditional Book Printers?

Joseph Coupal - Monday, December 03, 2012

There has been a massive influx of self publishers into the market place. But many self publishers and potential self publishers ask those who have been through the process why they should use a traditional book printing when self publishing.

Well, most authors will tell you that it depends on the book and the platform that you have. There are many genres and styles of books for which authors should seek the help of publishing companies. Especially if a style of book is new to you. You will want that safety net that professional book printing companies have. They won’t do your marketing for you anymore, but they will work with you. They have the ability to open doors that are difficult or impossible to open.

For more information, contact The Country Press.

B2C


How to Market and Sell Your Book

Joseph Coupal - Tuesday, November 27, 2012

We all know that self publishing is becoming more and more popular. But still, there are questions about it, not to mention, how to market and sell your book. Once you are able to market and sell your book, you will then see a return on your time and effort and money that you have spent on writing your book.

The biggest challenge people face is really not understanding that they’re going to have to market their own book – even if they have a publisher. Publishers can afford to do very little these days to help an author market.

For many authors, it is more the face-to-face, doing book tours and book festivals, signings and friends. Just going and meeting friends. For these events however, you need books to sign and give away. Short run book printing is the solution. For an author on a tight budget, short run book printing, when you can print anywhere from 1-2000 books, helps you manage your money and your storage space.

For more information contact The Country Press.

B2C


County Press Short-Run Printing Will Have Your Work Ready for Holiday Sales

Joseph Coupal - Tuesday, November 20, 2012

To all the authors out there finishing up their works but stressed that you are out of time to self-publish your books in time for the Holiday sales season, The Country Press simply says "fret not"!  If you plan on a production run of less than 5000 books, then we've got you covered with our "short run book printing" service.  

Let us help take some stress out of your life by helping you plan out your book publishing scheduleWe've been helping self-publishers like you for over 42 years.  Your goals can and WILL be made when you team with a skilled, capable, and dedicated publishing partner like The Country Press!

We are the short run book printing experts. Contact us today.


Manage Inventory and Budgets with Short Run Book Printing

Joseph Coupal - Friday, November 16, 2012

The Country Press can do any type of book printing and publishing that you need. But if it is short run book printing that you prefer, we have the equipment, technology and the systems to accommodate your needs.

If you are a publisher, university, or self publisher and you need books to fill your distribution channel, The Country Press can fulfill your requests. Anywhere from 1-5000 books, we can print them and ship them.
 
Short run printing is best for self publishers and publishers who have a smaller distribution channel. This way you can order as many copies as you need. Order later if the book sells well. Short Run Book Printers like the Country Press  will already have both the interior and cover materials of the publication.

Manage your inventory and your budget with short run book printing. Contact us.


The Solution is Short Run Book Printing

Joseph Coupal - Friday, November 09, 2012

Short run book printing is the answer for authors and publishers who need faster turn-around or who have a limited budget with which to work. For advanced copies of books or when you only need a small amount of books select a short run book printer.
 
Generally, commercial printers are not interested in printing a smaller quantity of books because they make their money on the amount of books they print. As a result, sometimes using a large commercial printer is the difference between printing and not printing your book.  Therefore,  short run book printers are the solution.

For a smaller distribution channel, smaller budget, or lack of storage space, short run book printers are perfect. For more information, contact The County Press, Inc.


Promoting Self Published Books with Short Run Printing

Joseph Coupal - Tuesday, October 30, 2012

Self-publishing used to be frowned upon in the publishing world. Distribution was often facilitated by the trunk of the author's car, and word-of-mouth was the only form of publicity. Thanks to ebooks, the internet, and the availability of short run book printing, things are changing. The stigma of self-publishing has diminished, and even previously trade-published authors are giving it a try.

Some very big publishing companies are also getting into the self-publishing game as well. Self-publishing is now big business.

There are numerous places to sell your ebook online-and almost as many platforms. But short run books are another way to get your book out there and in the hands of reviewers and readers. By printing short run books, you can order as many books as you want, with no strain on your budget. Use these books for book signings, book tours and too give away at book fairs and to friends.

For more information, contact The Country Press.

Excerpts from EContent


More Entrepreneurs are Publishing Their Own Books

Joseph Coupal - Wednesday, October 24, 2012

Today, more entrepreneurs are turning to self-publishing to promote their companies. Writing and publishing a book may sound daunting, but it's easier than ever with more self-publishing platforms available today. Self-published books can be e-books or you can also create printed versions.
 
Here are five steps to help you get started:

1. Decide on an engaging topic. Not sure what to write about? Stay away from recapping your company blog posts or simply publishing marketing material. You want to demonstrate your expertise in a distinctive, engaging way. Both print and e-books can be as short as 100 pages or as long as 300.

2. Know the basics. Do your homework on the rules of publishing before starting out. For example, owning the International Standard Book Number, which can be purchased at isbn.org for $125, can help you retain publishing rights in the future to more easily create updated editions of your book and allow you to switch publishing platforms.

3. Plan your budget. A big expense will be publication costs, which run about $5 to $20 per printed book. Choosing a publishing company that offers short run book printing, which lets you order books as needed rather than paying for a bulk order. Otherwise, you could end up ordering too many copies and getting stuck with leftovers.

4. Develop a marketing strategy. Even if you didn't set out to write a bestseller, you should figure out a marketing strategy for the book before it's published. Will you promote it via Twitter or Facebook? Or will it simply be mailed to potential clients? You also can use your company website to promote the book by creating a separate tab on your home page or a special blog. If you plan to market your book to a larger audience than your target customers, compare royalty fees from various publishing sites to see where you'd make the most money.

5. Pick a publisher. There are a number of advantages for self publishers who work with a commercial publishing company because of the shipping, support services and turnaround time they can offer. The printer should be able to help and support the self publisher through the printing and the proofing of their book.

For information on short run books and self publishing, contact The Country Press.

Entrepreneur Magazine


Short Run Printing is in High Demand

Joseph Coupal - Wednesday, October 17, 2012

Everyone whether they are large scale publishing companies or individuals have access to commercial printing services. However due to the changes in book publishing there is now a huge demand for short run printing. Through The Country Press you now have access to the kind of print quality that only comes from the equipment of large scale commercial printers.

Every publisher or author should do research in order to determine the best short run printer for their needs. Finding the right short run printer can save you time, money and aggravation.

Short run printing is the perfect option for customers that require high-quality book printing for 500 books or less. The Country Press can fulfill your requirements very effectively. Our perfect bound and saddle stitched books are of the highest quality.

Our digital presses enable us to offer you short run printing. Our quality of short run digital printing is of the same quality as larger offset printing.

For more information or a quote on short run book printing, contact The Country Press.


PUBLISHERS

Publishers

Are you late with titles for the current season? Are you trying to make that upcoming book show? Do you need dependability? Where do you need your books shipped to? Look no further than Country Press.

UNIVERSITIES

Universities

Country Press has a long history of supplying printed material to our nations Universities and Colleges. If any one or more of the following scenarios apply, we are the one to turn to.

SELF-PUBLISHERS

Self-Publishers

Self-Publishing can be a virtual minefield if you are not careful. To make this an efficient process and successful endeavor you need to understand some of the “Basics” of Publishing and the definition of Self-Publishing.

TOWN/GOVERNMENT

Town/Government

We have been assisting Cities and Towns throughout New England in the design and production of their Annual Town Reports and Warrants. We offer a full range of services from typesetting, design, manufacturing and delivery.